Donor management, segmentation, and data tips to help you understand your supporters and turn one-time gifts into lasting relationships.
A few years ago, I was helping a small nonprofit revamp their donor outreach. They had an optimized donation page and were running campaigns
Have you ever sent an email to your entire donor list, only to realize afterward that it didn’t apply to everyone? Maybe the message
When’s the last time you received a great thank you? I once volunteered to help raise some extra funds for our nonprofit. The event
You know the feeling: juggling donor emails, tracking event RSVPs, trying to remember who gave what and when, all while prepping for your next
It’s hard to fundraise without clean, easy-to-access donor data. Instead of reaching out to donors, offering relevant giving opportunities, and telling your nonprofit’s story,
Choose and use a nonprofit CRM that actually strengthens donor relationships — what to look for, why it matters, and how to switch without the headache.
In the nonprofit world, it’s easy to feel like every conversation with donors has to revolve around money. But here’s the thing—building a strong
It’s officially 2025! We made it through 2024, and with it the final push for year-end donations. Now is the time to make sure
Losing donors faster than you gain them? A practical playbook to engage and retain the supporters you already have — and grow their lifetime value.
Do you ever go grocery shopping and see a product that feels like it was created for you? For me, it’s Oatly. And for
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Fundraising, donor management, and communications — connected, so every donor feels known.
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