Fundraising online has never been easier. A key element to having a successful campaign is to have a great fundraising site. With a few easy tricks, you can increase the effectiveness of your site by driving more traffic and better conversion. Let’s take a look at 4 characteristics of the best online fundraising sites that […]

Do you remember going door-to-door as a kid? You’d ring the doorbell and then wait with a big smile, going over your script in your head, “I’m selling chocolate and gift wrap to raise money for my school. Would you like to order some?” If you do, then you already have experience in peer-to-peer (P2P) […]

Whether you’re new to crowdfunding or it’s old hat by now, we understand that choosing a strategy for your fundraising campaign can be intimidating – there are so many approaches you can take to reach your goal. And on #GivingTuesday, in which thousands of nonprofits are participating, there seems to be even more pressure to […]

There are many questions in the world of fundraising: What is the best way to reach potential supporters? What are the strongest methods for converting potential donors? What is the best way to communicate your story in a way that moves people to commit? When we approach each question individually, the job seems enormous and, […]

Do you remember last summer’s ALS Ice Bucket Challenge? Within weeks of its launch, everyone’s social media feeds became a stream of videos of friends and family with lengthy lists of tagged names. Before the campaign was over, it seemed that everyone knew someone who had taken the plunge. Social media is a tremendous vehicle […]

You have a fantastic nonprofit. You’ve put a lot of thought into your story and now it sings. You’ve launched a campaign, and you’re ready to make a difference. So how do you make sure that people know? How do you make sure they come, ready to donate? You enlist the help of your audiences! […]

Over the past two years, multiple media outlets, journalists, and even bloggers have written at length about the death of blogs. There are other places to have conversations now, they argue, pointing to Facebook, Twitter, Instagram and Snapchat as the new ways to share your thoughts and your life and have conversations. Additionally, many bloggers […]

Inspiration can be hard to come by, especially if you become reliant on a particular source of ideas. Mixing it up by looking for inspiration in unusual places can get your creative juices flowing again and introduce some freshness into your content. Here are 5 unusual places to find content ideas for your nonprofit fundraising: […]

Nestled in between Worcester and Boston rests Framingham, a historical town in Massachusetts known as the gathering spot for members of the abolitionist movement. Today, the light of social justice still shines in Framingham with Advocates, a nonprofit that has been serving Massachusetts for the last 40 years. They partner with people with mental health […]