At 1.65 billion (over 1/5 of the world’s population), Facebook has more monthly active users than any other social network. With such a large number of users, Facebook prevails as the king of social networks. Therefore, creating great Facebook posts is a vital part of a successful social media campaign for nonprofits and social causes. Check out […]

Making a donation is a big step. When someone decides to back your nonprofit or charity with their dollars, they deserve a thank you letter and shown appreciation right away. They should not doubt for a second that their gift makes a difference and that you value them. A good thank you letter can turn a mere […]

How Do Movements Start? On this episode of Rally & Engage by CauseVox, we talk with Lauren Wiskerson. She is the Fundraising Specialist at Project AWARE, a growing movement of scuba divers protecting our ocean planet. For two decades Project AWARE’s mission was to educate divers about emerging ocean issues and encourage participation in underwater […]

Over the past month, our site has featured a handful of informative posts and resources on why fundraising emails are important, fundraising email best practices, and great subject lines. But sometimes, for the information to really hit home, it’s nice to see some examples. While there are hundreds of quality fundraising emails to choose from, […]

If you work with nonprofit marketing in any sort of capacity, then you are all too familiar with the number of communications options available to spread awareness and education to your audience. Social media, emails, direct mail, special event materials, and even simple pamphlets are just the tip of the iceberg when it comes to […]

Donations are the gas that will get your car (your nonprofit) to where you’re going (your mission). No matter how great or worthwhile your destination is, without gas, you are not going to get there. You must identify how to get donations for your nonprofit’s mission. You are not going to accomplish your goals. Which […]

We have spent several weeks discussing ways that your nonprofit can authentically connect with your donors. Face-to-face interaction, social media presence, and expressing sincere thankfulness for donor support are three ways to build great donor relations. Today we are going to wrap up our series by discussing a critical ingredient to building lasting, authentic donor […]

Although it’s common for nonprofits to think of their website as something to check a box, simply having a website is not enough. A solid nonprofit website is one of the most important tools to amplify your efforts and drive your mission forward.  In this blog, we will explore the importance of having a functional […]

First there were carrier pigeons, telegrams, and eventually the phone. Today? Email reigns as the king of all communication methods. According to a recent study, there are more than 2.5 billion email users worldwide. With so many people using one communication tool, it’s obviously a platform where your nonprofit and fundraising campaign need to be […]

You’ve already overcome what many consider an major obstacle in nonprofit email marketing: getting someone to subscribe to your email list. But now the pressure is on to keep them engaged with your welcome email. Just as you would if you met someone at a party or a fundraiser, think of the first email you […]