We all know the tradition – even if it’s because of Bill Murray. In early February of each year, we all gather to see what groundhog Punxsutawney Phil will predict. Six more weeks of winter, or an early spring? Some people swear by the prediction, but really, it’s hit or miss. The other groundhogs in […]

Have you been dragging your feet about updating your organizational blog?  Does your Twitter account now display virtual tumbleweed bouncing across the screen?  Is your idea of having a social media presence keeping your MySpace account wallpaper current? If so, you need to rededicate (or just dedicate) yourself to creating content, and doing so thoughtfully […]

If you’re not convincing people with your fundraising appeal, even the most important cause can sink like the Titanic. Good copy is the backbone of your fundraising appeal. Whether you’re writing for your newsletter, direct mail, website, or brochures, you need to be dang sure that your fundraising materials are persuasive. It’s so important, in […]

Recently, we had a chat with Ruthellen Rubin, CFRE, a nonprofit consultant and professor at NYU’s Heyman Center for Philanthropy & Fundraising, about the best ways for nonprofits to communicate with major donors. If you know how to address your biggest donors, you will inspire continued and increasing support. If you don’t, however, you may […]

You might be wondering, what is a post-donation thank you page? After someone makes a donation on your website, your post-donation thank you page is the first thing they see. It confirms that their donation went through successfully, and usually says something like “THANK YOU FOR DONATING“. We talked about thank you letters to donors, […]

What worked about your last fundraising campaign? What didn’t? How can you run your nonprofit more effectively? Or be more user friendly? How should you make these changes? These are important questions to ask, and one of the best ways to find answers for them is to get feedback directly from your supporters. Let’s talk […]

 “Since this was an international campaign, in the beginning, I was scared about whether there would be issues with different currencies.  After setup, however, everything ran really smoothly.  It was great!”  -Malik Metouri, Organizer Recently, R/Evolution leveraged CauseVox’s social fundraising tools to raise over $50,000 to put on an event to honor H.H. Shri Mataji […]

Nonprofits are all about the cause, and not about the profit (thus the name!). But sometimes we forget that the for-profit world has a lot to teach us about things like marketing strategy, customer service, and business growth. We still need to think like a business to have the impact we want to on our […]

Live Below the Line is both an annual fundraising campaign to fight extreme poverty and a physical challenge for its participants. The challenge? Live on less than $1.25 each day, for five days. Granted, most participants in the US couldn’t adhere strictly to this challenge without leaving their homes on Sunday night with $6.25 in […]