“Communications timing – The choice, judgment, or control of when something should be said” Communications timing is a deadly art. It can help or hinder your crowdfunding or online fundraising campaign. One time, we saw a small nonprofit launch their online fundraising campaign one week before their team went on vacation. Did it succeed? Heck […]
Neuromarketing For Crowdfunding & Online Fundraising
Oxyclean. Thighmaster. Ginsu Steak Knives. What do these products have in common? They all come from infomercials. You know they’re trying to sell you something, and you know that it’s always too good to be true. But you just can’t say no. What’s their secret weapon? Neuromarketing hot triggers. Hot triggers are statements, examples, and […]
How To Create A Fundraising Toolkit for your Nonprofit
We’re all familiar with the phrase “knowledge is power”. When it comes to leveraging your supporters to spread the word about your crowdfunding campaign and fundraise on your behalf (i.e. peer-to-peer fundraising), that sentiment is not just true, it’s essential. In order for them to effectively promote your campaign and garner donations, you need them […]
How To Use Donor Testimonies In Fundraising
Storytelling is oftentimes stressed in the nonprofit and fundraising worlds. After all, nothing has the ability to motivate donors to give, as well as get donors involved more than a well-written and emotional story. But, what if you added something a little different to your storytelling repertoire? Instead of using client-centered stories to appeal to […]
7 Ways To Re-Engage Donors Acquired During Year-End
You’ve worked hard to bring in those year-end donations. Whether you’re a huge nonprofit that performed a year-end campaign blitz or a small organization that relies on the generosity of donors during the holiday season, chances are you maxed out your resources to bring in those coveted dollars. Thankfully, fundraising around the holidays generally proves […]
21 Things To Do In San Jose While You’re At The Nonprofit Technology Conference
Joining the NTC crowd this year? If you are, then San Jose is the place to be as thousands of nonprofit staff, volunteers, experts, and vendors descend on the city for the three-day event this March 23-25. San Jose is the hub for Silicon Valley. Though it is often overshadowed by its neighbor to the […]
How To Audit Your Nonprofit’s Social Media Strategy For 2016
It comes as no surprise that the social media landscape is constantly changing. New platforms, new algorithms, new tools, new features, new rules, and new users—it’s enough to make your head spin. And, unfortunately, it also means that what worked really well for you last year might not go just as flawlessly this year. Because […]
Movers and Shakers: Allies Against Slavery Raises $30K To Help Build Slave-Free Cities
“Around the world and around the corner, slavery still exists.” The headline on Allies Against Slavery’s website quickly shatters any notion that slavery is irrelevant in this day and age. With an estimated 21 million to 30 million men, women and children enslaved today, that means there are more slaves now than during all the […]
Trinity Grace Church Williamsburg
Summary The Trinity Grace Church-Williamsburg met their campaign goal in 40 days by collecting over $100,000 to help cover startup costs for their newly merged church. The church congregation reached out to their vast networks of friends and family through peer-to-peer fundraising to raise the much-needed funds. About Trinity Grace Church Williamsburg is a non-denominational […]
MMORE
About MMORE (Multiple Myeloma Opportunities for Research & Education) exists to support multiple myeloma research to discover new life-prolonging treatments, improve the quality of life for myeloma patients, and ultimately to find a cure for all multiple myeloma patients. MMORE has raised more than $2.4 million dollars for research since 2008. In 2015 MMORE launched […]