As a fundraiser, I lived and breathed best practices. If I were helping to compile our monthly newsletter, I’d research the best donor spotlight interview questions. When I was prepping for a fundraising event, I’d mark to-dos off my methodology-inspired checklist. But when push came to shove, nothing was more helpful to me as a […]

This guide will cover everything you need to know to use social media effectively to support your nonprofit’s crowdfunding campaign.

In this guide, we’ll outline 7 tools and tactics for distributing and marketing nonprofit content, whether it’s stories, news, research, or media.

You did it! You made it through your GivingTuesday campaign! You updated, you hashtagged, you raised money and support for your cause! That is so great! It isn’t actually over, though.

As 2019 barrels toward us at an alarming speed, it’s only natural to go into panic mode. Will we meet our year-end fundraising goal? How do we make our nonprofit stand out? Why hasn’t Mrs. White made her gift yet? She’s later than usual this year! Sure, you may experience this year-end frenzy time and […]

“Our aim was to reach many people as efficiently as possible,” explained Zakkiyya Reece, Development Assistant at Holy Apostles Soup Kitchen in New York City, regarding her organization’s online fundraising efforts Like nonprofits across the United States and around the world, Holy Apostles Soup Kitchen needs to do a whole lot of great work with […]

Nearly everything I’ve ever said about fundraising includes encouraging folks to focus on stories over stats. But I’m not opposed to a well-placed statistic, so here’s a good one for you: 30% of annual giving in the US occurs in December. 10% of annual giving happens during the last three days of the year. These […]

#GivingTuesday is coming! Whether you’re kicking off your year-end fundraising or doing a stand-alone campaign, this Global Day of Giving is a great way to engage your community, rally your supporters, and raise money for your organization. At least, it is if you tell people about it. It’s time for some emails. While social media […]

Almost one out of every 100 babies is born with a heart defect. And although these defects are life-threatening, advances in medicine have helped the majority of these children live to adulthood. Today, there are close to 1.4 million adults and over 1 million children with congenital heart disease (CHD) in the United States alone. […]

Social media is a powerful tool for nonprofits to connect with their community and share their story. However, things are changing (all the time). Facebook’s News Feed has changed again. Live video is growing in popularity and value. Instagram usage continues to skyrocket. And more. What should nonprofits do? How should you shift your strategy? […]