You did it! Your fundraising event is over. You raised money. People had a great time. Your inbox is full of “That was amazing!” messages. That feels like a win. And in many ways, it is. But here is the uncomfortable truth most fundraisers already know. A fun event and happy attendees do not automatically […]

For years, nonprofit visibility has meant one thing: SEO. Rank on Google, write blog posts, add keywords, and hope people find you through traditional search. But in 2026, AI and search discoverability are a bigger part of the picture. More people are asking questions in tools like ChatGPT, Claude, and Perplexity instead of opening a […]

There is so much data available to fundraisers today. For data nerds, it’s exciting. For everyone else? It can feel very overwhelming. When it comes to your donation pages, you could track dozens of metrics—scroll depth, button clicks, time on page—but not everything that can be tracked actually helps you make better decisions. If you […]

If you’re a nonprofit fundraiser, you know that setting fundraising goals is both an art and a science. You want goals that are ambitious enough to inspire action but realistic enough to achieve. Striking that balance can feel like walking a tightrope. Sound familiar? For 2026, let’s set goals that are not just numbers on […]

Fundraising doesn’t look anything like it did even five years ago. Donor pools are shrinking. Competition for attention is brutal. And supporters expect personalization, relevance, and real-time engagement in every interaction because that’s how the rest of their world works. If you’re feeling that pressure, you’re not alone. Nonprofit teams are trying to keep up […]

As a nonprofit professional, you understand the importance of a well-crafted fundraising development plan. Whether you’re creating a new plan or adapting an existing one to address new trends and unprecedented events – a common occurrence in recent years – it’s important to remember that fundraising plans are dynamic. They are living documents, serving as […]

Seasoned fundraisers are well aware that fundraising involves a lot more than simply asking for donations. Donor cultivation takes a whole lot of time and resources. A fundraising calendar can help you streamline this process so you can raise more with less effort. Managing your fundraising efforts can be difficult, especially if you are working […]

What’s your plan for 2026? Whether fundraising went as you desired in 2025 or veered off your ideal path, it’s crucial to recalibrate for the upcoming year. The best way to do that is by crafting an annual nonprofit development plan for 2026.  What is an Annual Nonprofit Development Plan?  An annual nonprofit development plan […]

If you’ve ever been to a gala or community fundraiser, you’ve probably seen a table (or a webpage) full of items waiting for bids, from weekend getaways to homemade pies. That’s the magic of a silent auction. Unlike a traditional live auction, where bids fly fast and a charismatic emcee keeps the crowd entertained, silent […]

In this guide, you’ll learn step-by-step what you can do to help your nonprofit raise more during year-end giving season.