So you’ve decided that you’re not going to let a little thing like a pandemic get you down: you’re still going to do your work and get a fundraising campaign going for your organization. Cool…but now for the tricky part: what on earth are you going to do for this virtual fundraiser? Your normal events […]

The COVID-19 crisis has changed everything. Society is being reshaped in dramatic ways and small businesses and food services are two sectors that have been hit the hardest.  According to Homebase, a free scheduling and time tracking tool for small businesses, since forced closures and shelter-in-place orders began on March 17, small businesses overall have […]

The coronavirus has been disruptive, to say the least.  Not to pile on more bad news, but add in the risk of a recession and a spike in unemployment, at this time even the most organized nonprofit fundraising professionals are grappling with how to move forward. We don’t know when self-quarantining will be over but […]

The nonprofit world feels like living in a snow globe these days: every morning you wake up, someone’s shaken your world, and the snow has fallen differently. Things are changing constantly and there’s so much happening that it’s hard to keep up. In this climate, it feels like asking for money is out of place […]

If you want to master digital fundraising, you have to pay attention to your donor velocity.  Donor velocity is the time it takes people to complete their donation once they are on your donation form.  The higher the velocity, then the more donations you get. Less donors quit half-way, more donors complete their donation, and […]

Fundraising is a big part of running any nonprofit organization. After all, it’s how you gather the support necessary to pursue your goals, garner relationships with key donors, and share your mission with the community. So what happens when the world takes an unexpected turn toward economic uncertainty in the midst of a global pandemic? […]

As we all continue to self-quarantine and socially distance ourselves, how are you adapting to a new normal while working remotely? Do you keep your sanity by going out for fresh air every now and then? Do you participate in virtual yoga sessions or adhere to at-home workouts? Have you picked up a new hobby? […]

The novel coronavirus outbreak has shuttered businesses, schools, and major events. Given the disruption in daily activities and frequent updates on the rapidly evolving situation, it’s left many people feeling nervous and uncertain. While the coronavirus has hit some parts of the country harder than others, many are doing their due diligence and taking precautions […]

Every fundraiser wishes someone would do their job for them, which is why peer-to-peer fundraising has become so wildly popular: why ask people for money when you can get your supporters to ask their friends? It’s such a simple concept. Alas, as many of us have learned the hard way, choosing the wrong peer-to-peer fundraising […]

People love to give in the hype of a big moment, but once the buzz dies down, your organization may experience the dreaded “donor drop out.” However, to help keep donors around, you’ll want to have donor retention strategies in place. In 2017, the median donor retention rate was only 45.3% for all non-profits. That […]