On Tuesday, July 21st, The Social Media for Nonprofits Conference kicked off in New York City, organized by Co-Founder and Executive Director of the organization, Ritu Sharma. The day was packed full of intriguing and informative sessions about how to leverage your social media outlets to market your organization’s mission. The speakers included Henry Timms, […]
5 Questions To Ask Before You Start Crowdfunding
We live in a time in which the power to raise money to support a project, a cause, a dream is something we all share. It is empowering and incredibly liberating that little stands in the way between you and the funding you need to make dreams come true—be they your dreams or the dreams […]
4 Essential Skills For Today’s Development Director
The task that today’s Development Director faces can be daunting. The world of fundraising has changed so much in recent years, with so many new possibilities and risks, opportunities, and learning curves. It can sometimes feel as though the job has expanded exponentially and never seems to stop growing. But with a few essential skills […]
How To Make Your Donor The Hero Of Your Cause
Nonprofits used to take a page out of the consumer marketing playbook: make the consumer feel inadequate, guilty, or broken, and offer your product or service as the only thing that can save them. We used to see videos of starving African children or abject wild animals trapped in cages and were guilted into donating. […]
4 M’s That Motivate #GivingTuesday
For those of you unfamiliar with #GivingTuesday, the movement was created with the idea that after all the thanks fall silent and all the Black Friday and Cyber Monday spending come to a close, we should have a day dedicated to giving back. Henry Timms, the founder of #GivingTuesday and executive director of 92Y, stepped […]
Movers & Shakers: Dabney Schmitt & Team Raise Over $56,000 For Children Of Vietnam
Dabney Schmitt, a board member of Children of Vietnam, was thrilled to raise over $56,000 to benefit homeless and poor children in Vietnam. To her great surprise over half of their 450 donors were new to Children of Vietnam! Let’s hear more about her story now. What is Children of Vietnam all about? Well, Children […]
Movers & Shakers: Cate Mellen Of the Carlisle Family YMCA, Raises $83,607
What is your organization’s story? The Carlisle Family YMCA is an independent stand-alone Y (short for YMCA) as opposed to other areas that might have twenty to thirty branches. Our mission is three-fold: healthy living, youth development, and social responsibility. What does the fundraising campaign cover for the Y? Every year we raise money in […]
This Fundraising Technique Could Double Your Donations
You do a lot as a fundraiser or marketer at your nonprofit, but you can’t do everything. Often, volunteers and advocates become the face of your nonprofit, and some donors will come in from their interactions with them. That’s why it’s essential you adopt a fundraising technique that helps them stay inspired. In fact, there […]
Movers & Shakers: Sarah Kaufmann-Fink of MMORE Raises $80,000
It’s quite a powerful combination when personal passion intersects with fundraising, as in the case of MMORE. In March, Sarah Kauffman-Fink set an ambitious fundraising goal to move a research study to the clinic so myeloma patients could have access to this new treatment as soon as possible. Let’s hear more from Sarah now. Do […]
Finding Stories That Matter To Your Community
Storytelling, thanks to its power to engage emotions, is an essential part of nonprofit crowdfunding, especially when you find the right stories to connect with your community. Knowing exactly which stories will do that most effectively can be difficult, since the stories that some people relate to won’t necessarily strike a chord for others. Here […]