How Should Nonprofits Be Using Facebook In 2016? On this episode of Rally & Engage by CauseVox, we talk with John Haydon. He is one of the most sought-after digital marketing experts for nonprofits and charities. He has helped hundreds of nonprofits realize their best marketing and fundraising results. John has spoken at the Nonprofit […]
Why We’ve Started A Podcast for Nonprofits About Online Fundraising
Prior to joining CauseVox, I spent six and half years in fundraising and marketing at international development nonprofits. During that time, I was constantly balancing an unrealistic workload, limited resources, and continuous change. Every new project or campaign began the same way—spending nights digging through online resources trying to learn best practices and looking for […]
Children of Vietnam ED On The Power Of Integrated Fundraising Campaigns
What Makes A Fundraising Campaign Successful? On this episode of Rally & Engage by CauseVox, we have the opportunity to talk with Nancy Letteri. She is the Executive Director at Children of Vietnam, a nonprofit focused on alleviating child poverty. Prior to joining Children of Vietnam in 2011, she spent five years working for a foundation. […]
neverthirst’s Founder On Story-Driven Fundraising
What Is Story-Driven Fundraising? On this episode of Rally & Engage by CauseVox, we have the opportunity to talk with Mark Whitehead. He is the Executive Director and Co-founder of neverthirst, a nonprofit providing clean and living water solutions in North Africa and Southern Asia. Hearing a sermon preached by David Platt in 2006 called […]
Nonprofit Website Best Practices: 20 Inspiring Examples
Although it’s common for nonprofits to think of their website as something to check a box, simply having a website is not enough. A solid nonprofit website is one of the most important tools to amplify your efforts and drive your mission forward. In this blog, we will explore the importance of having a functional […]
Nonprofit Email Open Rates (And 5 Other Nonprofit Email Stats)
When it comes to marketing, email has consistently been a reliable communication tool for nonprofits. With a relatively short time and resource investment, nonprofits can target a specific audience, personalize an email’s content, and schedule it for release. And while email marketing boasts a high return on investment for the average nonprofit, you should continuously […]
5 Effective Tools To Grow Your Nonprofit’s Email List
According to a study by the Pew Research Center, 85% of American adults use the internet and email. Email is the new direct mail, and it should be an essential component of your donor engagement strategy. We know that a vast majority of people use email, but what are the benefits of trying to grow your […]
5 Top Email Newsletter Services
Earlier this year, Marketing Sherpa conducted a survey and found that an overwhelming 72% of people would prefer companies communicate with them via email. Social media came in at less than 20%. “An overwhelming 72% of people would prefer companies communicate with them via email…” tweet this This is great news for nonprofit marketers and […]
4 Must-Do Email Strategies To Engage Your Nonprofit Community
First there were carrier pigeons, telegrams, and eventually the phone. Today? Email reigns as the king of all communication methods. According to a recent study, there are more than 2.5 billion email users worldwide. With so many people using one communication tool, it’s obviously a platform where your nonprofit and fundraising campaign need to be […]
5 Tips For Creating A New Subscriber Welcome Email
You’ve already overcome what many consider an major obstacle in nonprofit email marketing: getting someone to subscribe to your email list. But now the pressure is on to keep them engaged with your welcome email. Just as you would if you met someone at a party or a fundraiser, think of the first email you […]