Now that you know what Periscope and Meerkat are , let’s talk about how you can add them to your storytelling toolbox. After all, as we’ve noted before, storytelling is key to reaching your audiences with your work. 1. Don’t Forget About Your Other Social Channels Periscope and Meerkat are both incredibly powerful channels through […]
What Can TV Commercials Teach You About Nonprofit Storytelling?
You can learn a lot about compelling storytelling from TV commercials. They must grab your attention immediately or risk you changing the channel. They have to create a powerful emotional response in a very short amount of time. And finally, they need to convey a clear and actionable message at the same time. Here are […]
4 Ways To Keep Your Storytelling Consistent
Have you ever had a simply fantastic experience with a brand, or learned of a company with a truly inspiring idea, and then felt disappointed upon seeing their website? The key to creating a successful brand experience is keeping that story straight through every interaction you have with your audience. From the way you talk […]
Storytelling Tips from Author KM Weiland
Telling the story of your nonprofit in a way that is both engaging and truthful can be a daunting task. It can be easy to fall into just conveying the information. To find out how to tell stories in a way that your audience in the same way a page-turner novel might, I interviewed KM […]
How To Turn Any Message Into Story
We talk a lot about using storytelling to create powerful marketing content that will inspire your audience to action. Stories are effective because humans understand the world through stories, not logic, facts, or figures. So it’s important that you can turn any message into a story structure, even if it’s not emotionally compelling to begin […]
How the Pixar Pitch Framework Can Help You Tell Your Nonprofit’s Story
Powerful storytelling is one of the cornerstones of a great nonprofit fundraising strategy. To learn how to tell great stories, we can look to one of the masters of storytelling: Pixar. If you’ve ever seen one of its award-winning films, you know the people at Pixar do an A+ job of getting the viewer invested […]
Keys to Brilliant Nonprofit Storytelling Part 4: Story Structure
Welcome to the fourth and final part of our series on nonprofit storytelling from the Storytelling for Business course by Kevin Allison at StoryStudio.org. If you’re just joining us now, make sure to catch up on Parts 1, 2, and 3 to learn about the basic requirements of a story, how to account for your […]
Keys to Brilliant Nonprofit Storytelling Part 3: Scene vs. Narrative
Welcome to the third installment of our series on the mechanics of great nonprofit storytelling from the Storytelling for Business course by Kevin Allison at the StoryStudio.org. Part 1 covered the things that make your story different from simply sharing the facts about your nonprofit, and Part 2 provided insight on how to adjust your […]
Keys to Brilliant Nonprofit Storytelling Part 2: Consider Your Audience
Welcome to Part 2 of our series on the elements of great of storytelling for nonprofit fundraising, from the Storytelling for Business course by Kevin Allison at the StoryStudio.org. In Part 1, I covered the essentials of a story: emotional arc and a person to relate to. Part 2 is about the second most important […]
Keys to Brilliant Nonprofit Storytelling Part 1: Emotional Arc and Character
Welcome to the first post in a series about the mechanics of great storytelling, from the Storytelling for Business course by Kevin Allison at the StoryStudio.org. You already know that telling a story is key to reaching the hearts of your donors, but do you know exactly what that means? What to say, when to […]