Engage Your Audience: Branding, Design, and Communication

On October 25th, 7-9pm, our friends at Social Innovators Collective are giving a workshop on design for nonprofits. Here’s the description:

Rallying the public around a cause is no easy feat. To build an emotional connection with your audience, your brand needs a strong message, good design, and effective communication. Learn how to apply these tools to your enterprise and create a brand that raises money, sells products, breeds activists, and launches movements.

This session will focus on branding and communications. In order to raise money, sell products, breed activists, and launch movements, both social enterprises and nonprofits need a strong message, good design, and effective communication.

Format: Each class will have a 45-60 minute presentation which will be followed by a short break, an interactive exercise and finally Q&A. Networking from 9-10pm will follow.

Ticket site: https://financialsustainability.eventbrite.com/

SIC 20% off discount code: SIC

Deroy Peraza will be the guest presenter. He is a founding partner and creative director at Hyperakt, an award winning design studio located in Brooklyn. Clients include Unicef, Ford Foundation, Google, Adobe, GOOD, the New York Times and many more. For an example of Hyperakt’s work please visit Acumen Fund’s recent 10th anniversary website (www.acumen.org) which Hyperakt designed and built.