We just wrapped up an amazing webinar on how you an easily plan a #GivingTuesday crowdfunding campaign. Check out the full video below to learn… Setting a Campaign Goal Creating Impact-based Donation Tiers Crafting a Fundraising Appeal Developing Compelling Stories Rallying a Tribe Leveraging Press and Publicity For the slides, see below. If you are […]
Periscope & Meerkat: A Streaming Video Primer
Two apps that offer a new way of engaging with your supporters launched just a few months ago. Both are so new that usage is still somewhat low, but growing among certain demographics, and brands are just beginning to dip their toes in. The apps we’re talking about are Periscope and Meerkat and they let […]
5 Tips For Pitching Your Campaign On Social Media
Do you remember last summer’s ALS Ice Bucket Challenge? Within weeks of its launch, everyone’s social media feeds became a stream of videos of friends and family with lengthy lists of tagged names. Before the campaign was over, it seemed that everyone knew someone who had taken the plunge. Social media is a tremendous vehicle […]
5 Ways To Find New Board Members
You need people you can trust. People who are just as committed as you are to your work and your mission. You need people who will help to guide your efforts and help you make the world a better place. You need new board members. But where do you find them? The good news is […]
4 Ways To Keep Your Storytelling Consistent
Have you ever had a simply fantastic experience with a brand, or learned of a company with a truly inspiring idea, and then felt disappointed upon seeing their website? The key to creating a successful brand experience is keeping that story straight through every interaction you have with your audience. From the way you talk […]
5 Ways To Get Donors To Share Your Nonprofit Crowdfunding Campaign
You have a fantastic nonprofit. You’ve put a lot of thought into your story and now it sings. You’ve launched a campaign, and you’re ready to make a difference. So how do you make sure that people know? How do you make sure they come, ready to donate? You enlist the help of your audiences! […]
Setting Campaign Objectives: The SMART Framework
Campaign strategy is the intersection of objectives, supporters, and internal capacity. In the previous post, we presented an overview of this strategy framework for online campaigns. In the next few posts, we’ll be diving into each of the components. Objectives is the first component of campaign strategy; they describe the intended result or outcome of […]
To Blog or Not to Blog: Deciding Whether a Blog is Right For Your Nonprofit
Over the past two years, multiple media outlets, journalists, and even bloggers have written at length about the death of blogs. There are other places to have conversations now, they argue, pointing to Facebook, Twitter, Instagram and Snapchat as the new ways to share your thoughts and your life and have conversations. Additionally, many bloggers […]
5 Sites To Know For Social Good
Chances are you’ve found yourself in an Internet rut. You begin your day with the same news sources, run into the same publications on your Facebook feed, and check the same sites before signing off at night. Of course, there isn’t anything wrong with staying in touch with your favorite sites, blogs, and online magazines. […]
5 Questions To Ask Before You Start Crowdfunding
We live in a time in which the power to raise money to support a project, a cause, a dream is something we all share. It is empowering and incredibly liberating that little stands in the way between you and the funding you need to make dreams come true—be they your dreams or the dreams […]
