What is Supporter-Driven Fundraising?

Rob Wu
Rob Wu

Supporter-driven fundraising is a method of fundraising that enables a non-profit’s supporter to champion and raise funds on the non-profit’s behalf within each supporter’s personal networks.

Synonyms include: peer-to-peer, distributed, and networked fundraising

Supporter-Driven Fundraising

With supporter-driven fundraising. a non-profit’s support base is expanded past what is managed by the non-profit and into the new personal networks of existing supporters.

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