With the advent of the internet, it’s never been easier to reach a large number of supporters quickly.
However, launching and running an online fundraising campaign requires a lot of work. And a big part of it depends on your fundraising website and making sure it performs well.
Whether it’s the necessary research before launching your campaign, or the strong hints of authenticity in your storytelling, there are a lot of factors that make up a high-performing online fundraising site.
What are these elements that make up a high-performing online fundraising site?