HUGE is a full-service interactive agency that specializes in building digitally-driven businesses. They rallied their own company’s community to raise over $12,000 for Japan. Read their story and fundraising tips.

Tell us a little bit about who you are.
My name is Claudia Chow, I am a Creative Director at HUGE.

Why did you decide to fundraise for SXSWcares/SXSW4Japan?
While it was great to be at SXSW, our thoughts were with the people of Japan. At HUGE we have many employees with friends and family from/in Japan. Following their Facebook and Twitter feeds, we got a sense of the magnitude …

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On the morning of the first day of SXSW, I saw the jaw-dropping photos and videos from the Japan tsunami disaster. The news agencies were reporting that hundreds of people have died and tens-of-thousands were missing. In addition, earthquakes and potential nuclear reactor meltdowns posed serious threats to an already disaster-torn country.

Without hesitation, we launched a fundraising site through CauseVox to rally the SXSW community to support disaster relief. We didn’t want to seem like we were capitalizing on a disaster, so we also decided to cover all the transaction fees so 100% of the donation would go to …

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Yesterday we launched SXSW4Japan (SXSWcares) to rally the interactive community here to raise support for the Japan Tsunami Disaster. It’s amazing to see the Tweets, the posts, and the chatter all around this event.

One of the fundraisers, Taro Radke, has blown away this fundraising effort. So far, he has raised over $1000 for disaster relief — 16% of the total amount raised so far. Here is a quick interview we did with him.

Tell us a little bit about who you are.
I’m currently working and living in Hawaii, enlisted in U.S. Navy. I was born and raised in …

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